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Capa e sumário da publicação (632 KB)
This author(s) on 'Google books'
Lorenz, Christopher
Peters, Thomas J.
This author(s) on 'Google scholar'
Lorenz, Christopher
Peters, Thomas J.
The new design dimension : the new competitive weapon for product strategy and global marketing / Christopher Lorenz ; foreword by Tom Peters
0631177485
The new design dimension : the new competitive weapon for product strategy and global marketing / Christopher Lorenz ; foreword by Tom Peters
276357
AUTHOR(S):
Lorenz, Christopher
Peters
,
Thomas
J
.
EDITION:
Revised and updated ed.
PUBLICATION:
Oxford : Basil Blackwell, 1990
PHYS.DESCRIP.:
XIV, 172 p. : il. ; 23 cm
NOTES:
. - Contém bibliografia e índice
ISBN:
0-631-17748-5
SUBJECTS:
Design industrial -- Séc. 20
Marketing -- Séc. 20
UDC:
7.05"19"
658.8"19"
CALL NUMBER(S):
DE 3126
MARC Display
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DE 3126
0
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